Hi, I'm Sarah.
Hi, I'm Sarah.
Hi, I'm Sarah.
Hi, I'm Sarah.
Hi, I'm Sarah.
I craft engaging experiences that combine multimedia design, UX, and strategy.
I craft engaging experiences that combine multimedia design, UX, and strategy.
I craft engaging experiences that combine multimedia design, UX, and strategy.
I craft engaging experiences that combine multimedia design, UX, and strategy.
I craft engaging experiences that combine multimedia design, UX, and strategy.
Hi, I'm Sarah.
I craft engaging experiences that combine multimedia design, UX, and strategy.
Experience in higher education, e-commerce, and nonprofits.
Experience in higher education, e-commerce, and nonprofits.
Experience in higher education, e-commerce, and nonprofits.





Tools which I use on a daily basis.
Tools which I use on a daily basis.
Tools which I use on a daily basis.
Tools which I use on a daily basis.
Framer
Framer is where teams design and publish stunning sites.
Lovable
Build software products, using only a chat interface.
Relume
Access the world’s largest library of Figma
Webflow
Take control of HTML, CSS, and JavaScript in a visual canvas.
Hotjar
Behaviour analytical tool to track users
Figma
Design tool for creating and collaborating
Notion
Wiki, docs and projects management system
Amie
AI Notetaker
Framer
Framer is where teams design and publish stunning sites.
Lovable
Build software products, using only a chat interface.
Relume
Access the world’s largest library of Figma
Webflow
Take control of HTML, CSS, and JavaScript in a visual canvas.
Hotjar
Behaviour analytical tool to track users
Figma
Design tool for creating and collaborating
Notion
Wiki, docs and projects management system
Amie
AI Notetaker
Explore my past projects
Explore my past projects
Explore my past projects
Take a look at how I bring ideas to life through design, storytelling, data, and strategy—across a wide range of creative and professional disciplines.
RIT: Enhancing the Campus Visit Experience
Using a user-centered approach, this project aimed to design a more interactive and personalized experience for prospective undergraduate students and their families visiting RIT.
Digital Brand Assets
Brand Strategy
UX/UI design
View Project

RIT: Enhancing the Campus Visit Experience
Using a user-centered approach, this project aimed to design a more interactive and personalized experience for prospective undergraduate students and their families visiting RIT.
Digital Brand Assets
Brand Strategy
UX/UI design
View Project

RIT: Enhancing the Campus Visit Experience
Using a user-centered approach, this project aimed to design a more interactive and personalized experience for prospective undergraduate students and their families visiting RIT.
Digital Brand Assets
Brand Strategy
UX/UI design
View Project
RIT: Enhancing the Campus Visit Experience
Using a user-centered approach, this project aimed to design a more interactive and personalized experience for prospective undergraduate students and their families visiting RIT.
Digital Brand Assets
Brand Strategy
UX/UI design
View Project
RIT: Enhancing the Campus Visit Experience
Using a user-centered approach, this project aimed to design a more interactive and personalized experience for prospective undergraduate students and their families visiting RIT.
Digital Brand Assets
Brand Strategy
UX/UI design
Read Case Study
RIT: Enhancing the Campus Visit Experience
Using a user-centered approach, this project aimed to design a more interactive and personalized experience for prospective undergraduate students and their families visiting RIT.
Digital Brand Assets
Brand Strategy
UX/UI design
View Project

RIT: Enhancing the Campus Visit Experience
Using a user-centered approach, this project aimed to design a more interactive and personalized experience for prospective undergraduate students and their families visiting RIT.
Digital Brand Assets
Brand Strategy
UX/UI design
View Project
BetterCo: Multichannel Product Launch
Oversaw the full launch of two new jigsaw puzzles, including platform setup on Amazon and Shopify website. Managed manufacturer and independent artist relationships, created promotional videos, and led a social media campaign to drive awareness and sales.
Short-Form Video
Social Media Campaign
UX/UI Design
View Project

BetterCo: Multichannel Product Launch
Oversaw the full launch of two new jigsaw puzzles, including platform setup on Amazon and Shopify website. Managed manufacturer and independent artist relationships, created promotional videos, and led a social media campaign to drive awareness and sales.
Short-Form Video
Social Media Campaign
UX/UI Design
View Project

BetterCo: Multichannel Product Launch
Oversaw the full launch of two new jigsaw puzzles, including platform setup on Amazon and Shopify website. Managed manufacturer and independent artist relationships, created promotional videos, and led a social media campaign to drive awareness and sales.
Short-Form Video
Social Media Campaign
UX/UI Design
View Project
BetterCo: Multichannel Product Launch
Oversaw the full launch of two new jigsaw puzzles, including platform setup on Amazon and Shopify website. Managed manufacturer and independent artist relationships, created promotional videos, and led a social media campaign to drive awareness and sales.
Short-Form Video
Social Media Campaign
UX/UI Design
View Project
BetterCo: Multichannel Product Launch
Oversaw the full launch of two new jigsaw puzzles, including platform setup on Amazon and Shopify website. Managed manufacturer and independent artist relationships, created promotional videos, and led a social media campaign to drive awareness and sales.
Short-Form Video
Social Media Campaign
UX/UI Design
Read Case Study
BetterCo: Multichannel Product Launch
Oversaw the full launch of two new jigsaw puzzles, including platform setup on Amazon and Shopify website. Managed manufacturer and independent artist relationships, created promotional videos, and led a social media campaign to drive awareness and sales.
Short-Form Video
Social Media Campaign
UX/UI Design
View Project

BetterCo: Multichannel Product Launch
Oversaw the full launch of two new jigsaw puzzles, including platform setup on Amazon and Shopify website. Managed manufacturer and independent artist relationships, created promotional videos, and led a social media campaign to drive awareness and sales.
Short-Form Video
Social Media Campaign
UX/UI Design
View Project
RIT: Redesigning the Transfer Student Web Experience
Led the redesign of RIT’s transfer student web experience. Conducted user research through heatmap analysis and user session recordings, mapped the customer journey, and designed the interface from initial mockups to final implementation.
User Research
UX/UI Design
Design Implementation
View Project

RIT: Redesigning the Transfer Student Web Experience
Led the redesign of RIT’s transfer student web experience. Conducted user research through heatmap analysis and user session recordings, mapped the customer journey, and designed the interface from initial mockups to final implementation.
User Research
UX/UI Design
Design Implementation
View Project

RIT: Redesigning the Transfer Student Web Experience
Led the redesign of RIT’s transfer student web experience. Conducted user research through heatmap analysis and user session recordings, mapped the customer journey, and designed the interface from initial mockups to final implementation.
User Research
UX/UI Design
Design Implementation
View Project
RIT: Redesigning the Transfer Student Web Experience
Led the redesign of RIT’s transfer student web experience. Conducted user research through heatmap analysis and user session recordings, mapped the customer journey, and designed the interface from initial mockups to final implementation.
User Research
UX/UI Design
Design Implementation
View Project
RIT: Redesigning the Transfer Student Web Experience
Led the redesign of RIT’s transfer student web experience. Conducted user research through heatmap analysis and user session recordings, mapped the customer journey, and designed the interface from initial mockups to final implementation.
User Research
UX/UI Design
Design Implementation
Read Case Study
RIT: Redesigning the Transfer Student Web Experience
Led the redesign of RIT’s transfer student web experience. Conducted user research through heatmap analysis and user session recordings, mapped the customer journey, and designed the interface from initial mockups to final implementation.
User Research
UX/UI Design
Design Implementation
View Project

RIT: Redesigning the Transfer Student Web Experience
Led the redesign of RIT’s transfer student web experience. Conducted user research through heatmap analysis and user session recordings, mapped the customer journey, and designed the interface from initial mockups to final implementation.
User Research
UX/UI Design
Design Implementation
View Project
FMPL & MFIS: Nonprofit Branding & Web Redesign
Redesigned Wix websites for two Madison nonprofits, Friends of the Madison Public Library and Madison Friends of International Students, collaborating with board members on content, branding, and strategy.
UX/UI Design
Content Management
Branding
View Project

FMPL & MFIS: Nonprofit Branding & Web Redesign
Redesigned Wix websites for two Madison nonprofits, Friends of the Madison Public Library and Madison Friends of International Students, collaborating with board members on content, branding, and strategy.
UX/UI Design
Content Management
Branding
View Project

FMPL & MFIS: Nonprofit Branding & Web Redesign
Redesigned Wix websites for two Madison nonprofits, Friends of the Madison Public Library and Madison Friends of International Students, collaborating with board members on content, branding, and strategy.
UX/UI Design
Content Management
Branding
View Project
FMPL & MFIS: Nonprofit Branding & Web Redesign
Redesigned Wix websites for two Madison nonprofits, Friends of the Madison Public Library and Madison Friends of International Students, collaborating with board members on content, branding, and strategy.
UX/UI Design
Content Management
Branding
View Project
FMPL & MFIS: Nonprofit Branding & Web Redesign
Redesigned Wix websites for two Madison nonprofits, Friends of the Madison Public Library and Madison Friends of International Students, collaborating with board members on content, branding, and strategy.
UX/UI Design
Content Management
Branding
Read Case Study
FMPL & MFIS: Nonprofit Branding & Web Redesign
Redesigned Wix websites for two Madison nonprofits, Friends of the Madison Public Library and Madison Friends of International Students, collaborating with board members on content, branding, and strategy.
UX/UI Design
Content Management
Branding
View Project

FMPL & MFIS: Nonprofit Branding & Web Redesign
Redesigned Wix websites for two Madison nonprofits, Friends of the Madison Public Library and Madison Friends of International Students, collaborating with board members on content, branding, and strategy.
UX/UI Design
Content Management
Branding
View Project